With the help of a special follow-up campaign, called "Wie war's" (How was it), all travellers are encouraged to rate their holiday hotels and accommodation on the HolidayCheck website. High-quality travel packages are raffled off in a competition. The digital agency gradwerk was commissioned with the development of the concept, the design and the final implementation on the HolidayCheck pages. The campaign will be managed by gradwerk for the entire period and the customer will be regularly informed about the current progress. The "How was it" landing page can be conveniently managed by HolidayCheck staff using the gradwerk CMS and participant registrations can be monitored.

In search of the best beaches
But also in anticipation of the current early booking phase, the webworkers at gradwerk have developed something new for the HolidayCheck travel portal. With the campaign "Beaches" HolidayCheck shows visitors the most beautiful beaches on Gran Canaria, Mallorca and many other destinations. Using a dynamic Google map that can be managed by the client in CMS 6, beaches on the islands can be placed and provided with lots of additional information. This includes some photos in the form of a gallery and information on the condition, length and width of the beach, water quality and cleanliness. Lastly, the question of questions is also answered: whether deckchairs and umbrellas are available. Currently, information about the beaches on the island of Tenerife can be found on the new Beaches pages.

In this way, exciting and wide-reaching campaigns and actions around the topic of holidays and travel are created throughout the year.